WHAT WE DO
Digital Strategy & Marketing Leadership
It’s our commitment to help grow your business. We deliver effective, efficient, data-driven marketing strategies and thought leadership designed to elevate your digital presence and increase marketing performance.
DIGITAL ADVERTISING
Build your brand’s online presence with our full-funnel digital media services, crafting effective strategies for increased awareness, engagement, and conversions. From targeted advertising to comprehensive campaign management, we develop strategies to optimize every step of the digital journey for impactful results and lasting success.
CRM & MARKETING AUTOMATION
Integrate marketing automation to ensure meaningful connections at key touch points in the customer journey. We develop both acquisition and retention CRM strategies across email, SMS, and programmatic direct mail, tailoring campaigns to business goals, resulting in a boost in engagement, conversions and LTV.
ECOMMERCE
Our comprehensive ecommerce services cover all aspects of the online experience, including customer experience, merchandising, CRO, and more! We tailor strategies to provide frictionless customer journeys and best-in-class content strategies, resulting in increased engagement and conversion rates.
SEO
Improve your organic search visibility with full-service SEO support, specializing in foundational technical enhancements and content strategy. We develop a customized SEO strategy that enables your site to rank higher organically, through a combination of technical optimizations, keyword analysis and content recommendations.
LOCAL MARKETING
Boost you brands local presence with our specialized local marketing services, offering a strategic marketing playbook for improved local search visibility and tailored media and CRM activations. From optimizing Google Business to local content and advertising strategies, our approach enables heightened visibility and engagement in your community.
TEAM LEADERSHIP
Our fractional CMO services ensure your marketing team gets the support needed for optimal performance and success in every aspect of the team’s operations. We guide strategic marketing decisions, develop and manage budgets, evaluate team structure and provide recommendations, or any other core leadership responsibilities the team requires.
What clients are saying
“It has been an absolute pleasure working with Krysta. She has a unique ability to integrate with an existing team, garner partnerships and identify improvements that not only better the organization but help upscale the teams she is working with. I would highly recommend Krysta for any organization that wants to level up in any area of marketing from leadership, negotiations, digital marketing, or ecommerce.”
— Bobbi Quick, President at Jazzercise, Inc.
ABOUT
With nearly two decades of experience, krb marketing founder, Krysta Brown, provides marketing excellence in ecommerce, performance media, and CRM. Her experience spans industry leaders like Jenny Craig, Xponential Fitness, Too Faced Cosmetics, and Oakley and specializes in optimizing DTC experiences, executing impactful digital marketing campaigns, and crafting cutting-edge CRM strategies. From providing fractional leadership support to website audits to launching paid media campaigns, her approach is always customer centric and focused on your growth.
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